Business Impact

employees

Assessing Your Company’s Vulnerability to Risks One Asset at a Time

Establishing a business from the ground up is both a challenging and rewarding task. It’s full of challenges that you have to deal with left and right, which means you can’t even pause to breathe or else, you may get pulled under the currents. These surprises are never good for business, which is why preparation …

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Starting a New Business After a Pandemic

Starting a new business takes a lot of time, energy, effort, and resources. Once you first start, you may overlook a few factors that aren’t directly focused on purchasing and selling products. Increase your likelihood to succeed and maximize every resource that’s available to you. Learn about a few things new entrepreneurs should know when …

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Technology’s Role in Shaping Accounting Companies’ Future

Before electronic spreadsheets, calculators seemed to be the most high-tech machine that delivered the most accurate results. But while it helped streamline an accountant’s job, it had plenty of restrictions. Accountants still had to keep track of a business’s functions through paper entry. They used journals and ledgers and filed tons of receipts, invoices, vouchers, …

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Planning to Start a Venture Now? Here Are Some Ideas to Consider

The pandemic forced people to stay at home, and many had lost their jobs due to companies that closed. Understandably, most businesses could not support the financial needs of their employees and decided to let them go. However, there are still ways people can survive the global health crisis they’re still in. Many businesses are …

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Reducing Your Company’s Environmental Impact: How to Do It

These recent years, we’ve seen some devastating environmental-related disasters on the news. For instance, there are numerous wildfires that threaten the extinction of several species and damaging numerous farms. This alarming environmental phenomenon is also a huge concern for global financial markets as it increases hunger levels and the possibility of collapse. To provide support …

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Business Protection: What You Should Do for Your Small Business

According to the statistics, a lot of new businesses don’t survive the first few years. While they can be profitable, a variety of factors can affect the chances of their continued operation. If you run one and hope to ensure that your small business survives in the long run, here are some measures you should …

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Critical Pointers in Influencer Marketing You Should Note

According to a 2019 study, 80 percent of marketers found influencer marketing effective, while 89 percent said that the return of investment (ROI) from influencer marketing can be compared with or even be better than other marketing channels. This trend continues in 2021, especially when consumers spend more time on the internet than on other …

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Updated Accountability Regulations for Global Financial Firms

Most countries around the world committed to a goal of net-zero greenhouse gas emissions by 2050. This needs widespread follow-through in policies and regulations. One of the most important drivers of change is a global investment in unified sustainability goals. From 2020 to 2021, there was a record number of new or updated global sustainable …

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How Psychographics is Used in Marketing

In marketing speak, you’d often hear the phrases “customer personas,” “customer avatars,” and target audience. While these terms are pretty much self-explanatory, they are far from arbitrary. In fact, marketers perform extensive research, collect enormous amounts of data, and multiple tools to create detailed customer profiles. They then use a process called psychographics to make …

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