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Content Marketing: How Does It Work to Spread the Word?
For the past few centuries, businesses have been creating different strategies to make their target audience more aware of their products. Of course, marketing and advertising strategies can be hit-or-miss, especially when you’re not sure about who you’re catering to. Still, this trial and error method of letting the public know about your product can lead to more engagements. Products and services are often a by-product of looking for solutions and answers to their problems and questions and looking to
What is LIDAR Technology and How Does it Improve Autonomous Driving?
Technology is ever-evolving and one of its relatively new incarnations is LIDAR, which stands for Laser Imaging, Detection, and Ranging. LIDAR is essentially a 3-D laser scanning technology. It projects a laser beam to locate objects in its surrounding environment to determine distance, speed, and direction. Recently, LIDAR has been gaining a lot of excitement
For the Better: What to Do to Improve IT Performance
When you’re thinking of improving your business, one of the things you should be looking at is your IT infrastructure. Whether it is managing your internal processes or running your business website, IT has become an integral part of how businesses run nowadays. If you want to make some improvements, then IT changes can surprise you
Making Local Calls with Remote Branches
A small company with multiple branches has to have communication systems that can connect all the offices seamlessly and at a minimal cost. Traditional PBX telephony would require separate PBX boxes for each office. A simpler and less expensive solution is to make use of integrated VoIP networks. Connecting Your Remote Offices There are several
Business Impact
Content Marketing: How Does It Work to Spread the Word?
For the past few centuries, businesses have been creating different strategies to make their target audience more aware of their products. Of course, marketing and advertising strategies can be hit-or-miss, especially when you’re not sure about who you’re catering to. Still, this trial and error method of letting the public know about your product can lead to more engagements. Products and services are often a by-product of looking for solutions and answers to their problems and questions and looking to
Inclusive Marketing: How to Market Effectively to People with Visual Impairement
A huge portion of advertising involves the use of the consumer’s sense of sight: the billboards that line the highways, the commercials on television and the internet, the flyers your staff hands out on the streets, etc. They all require potential clients to take a look for you to make your sales pitch. However, there is a portion of the population that cannot see. The World Health Organization says that at least 2.2 billion people around the world have some form of
Practical Ways to Keep Your Computer System Secure
The Internet has changed the world in many ways. Its interconnected networking system has disrupted many industries, among them the fields of communication, commerce, and entertainment. Do you even remember the last time you sent a written letter to another person? The e-mail has been the main mode of sending out messages for those who are hundreds or thousands of miles away. Along with these conveniences come those who exploit its vulnerabilities. These are people who send out viruses that
The Right Hardware for the Aspiring Infuencer
The Internet has made a lot of advancements in different industries. When it comes to commerce, it has revolutionized how people are consuming merchandise. A few decades ago, the only choice was to go to the nearest shopping center to buy the desired stuff. Now, you have the option to stay at home and still have the ability to shop. All you need to do is to click a few pages and wait for your order to be given to
Intelligent Machines
What is LIDAR Technology and How Does it Improve Autonomous Driving?
Technology is ever-evolving and one of its relatively new incarnations is LIDAR, which stands for Laser Imaging, Detection, and Ranging. LIDAR is essentially a 3-D laser scanning technology. It projects a laser beam to locate objects in its surrounding environment to determine distance, speed, and direction. Recently, LIDAR has been gaining a lot of excitement in the tech industry. Self-driving cars are heavily relying on it to improve their driving. Companies like Apple have integrated the technology in their latest
For the Better: What to Do to Improve IT Performance
When you’re thinking of improving your business, one of the things you should be looking at is your IT infrastructure. Whether it is managing your internal processes or running your business website, IT has become an integral part of how businesses run nowadays. If you want to make some improvements, then IT changes can surprise you with how much they can affect the infrastructure and the entire operations. Here are the things you should consider to improve your business. Change Your
Rewriting Life
What is a GPS Simulator and Why Do You Need It?
You’re either traveling, going to work, finding a new restaurant, or visiting relatives. Whatever you’re doing, it’s likely that you’re benefiting from the substantial technological innovation of GPS simulation. We all use some form of a navigation app. Whether it’s Google Maps, Apple Maps, or Waze, it gets us from one place to another. And this incredible technology would not be possible without the combination of GPS (Global Positioning Systems) technology and GPS Simulation. To understand how both of these
Starting a Blog: Why WordPress Should Be Your #1 Choice
Are you thinking of starting a blog? The chances are that you’ve probably heard that the top blogging platform is WordPress. And yes, it is, that is according to a survey by Dear Blogger indicating that more than 60 million bloggers use WordPress. But WordPress isn’t you’re your average blogging platform. It’s a comprehensive CMS or content management system that offers every available tool bloggers need to create their blog site, from personal websites and professional business sites to e-commerce
Marketplace & Sustainable Energy
Get the Notice You Deserve: How to Get that Promotion
When it feels like you are at a career dead end, one reason can be that management doesn’t know that you exist. Being noticed by your boss in a good way can quickly lead to a promotion. You get that notice by going outside your comfort zone and putting in some extra effort with the following opportunities at work. Suggest Solutions Businesses face problems every day, and they need solutions quickly. Being one of those who come up with the
Pointers for Buying Electronics Online
The rise of online shopping has forever changed the retail landscape. Shoppers are faced with more options and deals at prices lower than can be found at traditional brick-and-mortar outlets. Back then, if you wanted to buy a mobile phone, a television, and a bed, you’d have to go to three different stores. Today, everything you want can be found on one website. Online shopping, while convenient, is also a minefield for unsuspecting shoppers. Whether you’re buying furniture or PCB
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